JOB DESCRIPTION
Position: Account Executive
Company: Pace Public Relations
Pace Public Relations is a female-led media relations firm, headquartered in NYC. We are seeking a dynamic and driven Account Executive to join our Lifestyle team. This role will support an exciting and fast-growing client base of top thought leaders, startups and SMB companies ranging in categories from lifestyle, health + wellness, style + beauty, medical and personal finance to tech, media properties, climate + sustainability, b2b, and more. The ideal candidate will have hands-on experience in strategic media relations, influencer relations, and affiliate marketing, executing on earned media-first campaigns that deliver results, blending a strategic approach with tactical expertise.
This position requires a proactive, detail-oriented individual who is confident in managing deliverables and maintaining client relationships. You will work in collaboration with team members while also owning specific accounts and initiatives, with the support of leadership, to support client goals.
The candidate should have 2–3 years of experience in media relations, with agency experience a strong plus.
Key Responsibilities:
- Earned Media Relations: Support on the development and execution of media relations strategies to secure high-quality coverage across lifestyle, consumer, business and trade outlets. Craft compelling pitches and identify newsworthy angles to position clients as thought leaders and innovators in their industries.
- Content Development: Assist in drafting and disseminating press materials, including pitches, press releases, and media advisories. Conduct outreach to secure media coverage across various platforms, including print, online, podcasts, and broadcast outlets.
- Account Management: Provide account support as well as some oversight on specific projects. Take a leadership role in organizing client work, driving progress in delegated tasks and leading on media outreach.
- Influencer Relations: Identify influencers who align with client campaigns. Assist in coordinating influencer partnerships to complement broader media strategies and amplify brand visibility.
- Affiliate Marketing: Support and execute affiliate marketing strategies in collaboration with clients and partners, ensuring seamless integration into broader media efforts.
- Project Execution: Manage account work on multiple campaigns simultaneously with precision and attention to deadlines.
- Measurement and Reporting: Consistently monitor campaign success, analyze results, and refine strategies to enhance outcomes.
Qualifications and Skills:
- Media Relations Expertise: Proven ability to build relationships with media contacts and secure placements in diverse outlets.
- Influencer & Affiliate Marketing Experience: A working knowledge of the influencer landscape and affiliate platforms is essential. Experience working in Awin or Impact is a plus!
- Communication Skills: Foundational writing, speaking, and persuasive storytelling abilities are critical.
- Organizational Skills: Excellent attention to detail and the ability to manage multiple priorities effectively.
- Collaborative Approach: Team player with a positive attitude and a commitment to supporting colleagues and clients.
- Technical Proficiency: Familiarity of appropriate and effective use of tools like MuckRack, Google Analytics, ChatGPT and InfluencerHero.
Work Environment: Pace Public Relations is a fully remote company with an office headquartered in Midtown Manhattan. While we offer a flexible remote work policy, in-person collaboration at our Manhattan office is encouraged. Regular work hours are 8:00 AM–5:00 PM, Monday through Friday.
Compensation: Pace offers a competitive salary, health insurance, 401K, PTO and federal holidays, summer Fridays, a professional development program, goal-based incentives and thoughtful team-building events.