Our Take

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The Changing Media Landscape

In a meeting this week, my colleagues and I had a conversation with our client about the changing media landscape. The discussion arose as we spoke with one of their team members in London about the Brexit media saturation the…

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Why Finding a Mentor is Part of Building a Career

You always hear professionals that have been in their industry for 20+ years, reflect on their early stage mentors. Whether it be someone in your company, an advisor at your college or an inspirational figure in your life, mentors teach…

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Three Things I Learned From a Day with PR News

Last Friday, three members of our PPR team were given the opportunity to attend a writing conference sponsored by PR News in Washington, D.C.. The conference was at the National Press Room, and it lasted all morning.

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Why Education and “Learning on the Job” Meet in the Middle

I was recently asked to speak at my alma mater and talk about my experiences as both a student and a PR professional. I immediately felt nervous and began to scramble for memories I could reflect on; memories of substance that could, in fact, be a teachable moment.

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Why We Network

Networking can be an intimidating word for industry professionals. There is usually a mix of emotion that surrounds the idea because although networking events are fun and exciting, they’re also crowded and overwhelming.

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2017 Changed the Media Landscape, Here’s What We Learned

As we head into the new year, now is the time to look back on the whirlwind that was, and still is, 2017. But despite the polarizing political landscape, disturbing sexual misconduct allegations, and more, the year has presented an opportunity for growth for those of us in the media industry…

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Five Steps to Breaking Into the Media

Whenever someone asks me what I do for a living, I give them the simple answer: “I get people on TV.” This inevitably leads to them asking me …. “But, how?” The most effective answer to this question is to…

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